Levi's

The Levi's brand epitomises classic American style and effortless cool. Since their invention by Levi Strauss & Co. in 1873, Levi's jeans have continued capturing the imagination and loyalty of people for generations.

When you make clothes to stand the test of time, your sights are always on the future. We’ve long been advocates for sustainability—and our ambitions today are only bolder. Our plans and partnerships are focused on three main pillars: climate, consumption and community. We’re not shy about confronting the clothing industry’s effect on the planet. We’ve made terrific progress behind the scenes. With you involved, we can do more and we can do better. Every great movement begins with a conversation.