News
Bring Out the Goddess
at Boux Avenue
Published 10 June 2024
![Untitled design 37](https://lakeside-shopping.transforms.svdcdn.com/production/assets/images/misc/Untitled-design-37.png?w=680&h=438&q=90&auto=format&fit=clip&dm=1718116112&s=4d4feef006f419a81e8af8c489bd88d6)
Boux Avenue’s Latest Swimwear Collection will Bring Out the Goddess in you!
Boux Avenue have dropped their third swimwear collection of 2024, with the launch of Goddess Swim, a range of styles designed in an array of electrifying plains and prints designed to bring out the Goddess in you. In sizes 6 to 18, with selected bikini tops and swimsuits available up to a G-cup for a fit worthy of the goddess you are, the new collection will be available in-store, with this new accessible luxury swimwear priced from £18.00 to £54.00.
A celebration of female strength and confidence, the campaign has been styled to show the wearer that she will feel empowered, and a true sun goddess wearing this bold new collection. The collection includes styles to flatter every body type, offering smoothing swimsuits, boosted bikinis for a natural uplift, supported underwired styles, along with classic triangle styles with fun and flirty print designs.
“For all those who want to look like a goddess on holiday - and that's got to be everyone, right? - we've created Goddess, our perfect new swimwear collection in a range of bold plains and eye-popping prints. A great fit underpins the Boux Avenue brand, so bikinis and smoothing swimsuits are available in B-G cups, while our floaty beachwear offers a flirty and feminine range of cover-ups to take you effortlessly from beach to bar." - Zoe Price-Smith, Chief Design and Product Officer at Boux Avenue.
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