We are so excited to reveal our new venture, a Lakeside Ambassador Partnership!

We have teamed up with Essex-based influencer, Sophia Sellwood, to bring you new and exciting content from Lakeside. Sophia is an avid shopper at Lakeside and someone we have worked with for years on social media content. Bringing her on-board to help highlight Lakeside in new ways was a definite no-brainer. Sophia will be starring in 3 content pieces for our social media channels in 2023. Make sure you follow her and Lakeside to watch us dive into the ways you can enjoy and explore Lakeside as a destination. From fashion, dining, leisure and everything in between, come and join Sophia as she takes you on a first hand tour.

I am honoured to be Lakeside’s first ever ambassador! I have always been a faithful shopper at Lakeside. I have watched the centre grow since shopping here as a little girl with my mum. It’s a dream come true now I am able to be involved working with Lakeside. It’s a very special moment in my life as I’ll now be taking my little girl shopping here too. I am so excited for what’s to come! I know it’s going to be great!

Sophia on the partnership

About Sophia

Sophia Sellwood has been an influencer for over four years and recently went full time since having her daughter and has grown her Instagram account to over 17,000 followers. During this period, she has worked with the likes of River Island, My Babiie, BaByliss, Karen Millen and The Fragrance Shop. In 2022, she became a mother to Chloe-Daisy and is married to husband Kieran.

A Summer Experience at Lakeside

Shop Sophia's Summer Essentials!

summer essentials